Internet Guru Girl ( IGG) Products & Services
Custom Websites:
A custom site is built 100% for each client projecting the type of business they offer. It incorporates the look, layout of the site, many different types of flash elements, photos related to the type of business and/or the type of business they want to attract, the navigation menu, properly laying out a site keeping the consumer in mind and userability. One thing IGG does not do, is write content partially custom and partially canned. IGG prides themselves in the highest quality of experienced writers.
Template Websites:
A template site can still be customized on the interior so that you aren’t stuck with canned or inflexible site. Flash is an option for a template site if desired and of course is encouraged by IGG to keep the consumer intrigued. We are able to add photos if the client wants to make sure to brand themselves too.
Custom Content:
Content is KING. Custom content is when IGG has their writers research and write the content that goes into the actual site. Custom content is written for both our custom and template sites by IGG. Custom content is when IGG’s writers do careful research in order to write content to attract the consumer but also have inbedded keyword phrases and of course write it so that the SEO (search engine optimization) team can finally optimize it. It’s very important if you’re in a competitive market to have “enough” content in order for your site to carry you further and you have healthy visibility.
Search Engine Optimization:
SEO is the process of improving the volume or quality of traffic to a web site from search engines via “natural” or un-paid (“organic” or “algorithmic”) search results as opposed to search engine marketing (SEM) which deals with paid inclusion. Typically, the earlier (or higher) a site appears in the search results list, the more visitors it will receive from the search engine. SEO may target different kinds of search, including image search, local search, video search and industry-specific vertical search engines. This gives a web site web presence.
Link Building:
Link building is a very important form of self-promotion on the Web. You contact webmasters of other, related websites and let them know your site exists. If the value that you have worked so hard to instill in your site is evident to them, they will assist their own customers by linking back to your site. That, my friend, is the essence of link building.
Think of link building as your opportunity to build your reputation on the Web. As your website is likely one of your business’ most valuable assets, consider link building to be a primary business-building exercise. Be careful not to make the mistake of believing it will result in instant gratification. Successful link building efforts require a long-term commitment, not an overnight solution. You need to continually invest in link building efforts with creativity and time and the expertise of IGG. Good things come to those who wait (and work smartly!).
Search Engine Marketing:
Is when your website is strategically placed in paid for campaigns. IGG promotes websites by increasing their visibility in search engine result pages through the use of paid placement, contextual advertising, and paid inclusion. For instance Pay Per Click (also known as PPC), Facebook ads, Google ads, Online legal directory ads, online directory ads for any industry.
Social Marketing:
IGG creates business profiles for your business on MySpace, Facebook, Linkedin, Youtube if you’ve done video, Flixter, Google profiles, blogs etc. IGG will create your profiles, including your logo/photo, videos, crosslink them to your website or websites, and eachother. A blog is where you are able to write information on generalalities of your industry, articles you may have written, news, anything you want to write and post to keep the search engine spiders in a state of flux. Finally IGG will also educate you on how to maximize your social presence. A very benefit of social mktg also ends up being reputation management.
Videography:
Youtube passed up Google in traffic and Google now owns Youtube. What this means is that video in a site make the website all that more intriguing. Video is “visual, sticky, emotional, on demand and versatile.” While the consumer may skim through the written content, they are more likely to listen to what is being said about the service or product, then feel a personal connection or a trustworthy experience, they then navigate through more pages of the site and there is a higher conversion rate. IGG offers video shot in HD, media players, DVD loops so you can use it in an office or mainstream it on a continuous loop, edit the video with graphics, optimization of the video and finally incorporate it in your website, social marketing, blog, and youtube.
Personal note from CEO of IGG:
While there are many ways to project your business on line, you have to make sure you feel comfortable with the company or person you are intrusting your site and online marketing to. Make sure you understand what it does, what you expect from it, and know that IGG is telling you that the web works better than any other medium but you have to allow the features you’ve chose to work together. IGG will not encourage you to do anything that isn’t in your best interest.
Thank you! Sparta Townson
var gaJsHost = ((“https:” == document.location.protocol) ? “https://ssl.” : “http://www.”);
document.write(unescape(“%3Cscript src=’” + gaJsHost + “google-analytics.com/ga.js’ type=’text/javascript’%3E%3C/script%3E”));
try {
var pageTracker = _gat._getTracker(“UA-13054198-6″);
pageTracker._trackPageview();
} catch(err) {}
0 Responses to “Products & services”